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Lloyds Corporate Brokers News: Online, E-Commerce Platform

Garry Stephensen

Article Author: Garry Stephensen
Position: Managing Director
Read time: 4 mins

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Sector: Online Trade Promotions, E-Commerce

Lloyds Corporate Brokers Advises on the Landmark Acquisition of Classics for a Cause by Golden Matrix Group. 

They are pleased to announce its successful role as the exclusive sell-side advisor to Classics for a Cause (CFAC) in its acquisition by Golden Matrix Group Inc. (Nasdaq: GMGI), a leading player in the online gaming industry.

Corporate Brokers News: Online, e-Commerce Platform                         Corporate Brokers News: Online, e-Commerce Platform


The transaction, valued at approximately $16 million, underscores Lloyds Corporate Brokers' unmatched capability in securing international buyers and navigating the complexities of cross-border transactions. Classics for a Cause, an Australian-based online trade promotions leader, has garnered significant attention for its innovative business model centered around luxury and classic car giveaways. 

The acquisition by Golden Matrix Group, a global powerhouse in online gaming, presents CFAC with a unique opportunity to scale operations and expand its footprint into new international markets. 

Corporate Brokers News: Online, e-Commerce Platform


Our team, led by Geoffrey Tullet, ran a detailed and thorough sell-side campaign, preparing detailed marketing materials and conducting a targeted outreach program, ensuring that CFAC attracted competitive offers from international buyers. 

The deal's structure, involving a mix of cash and stock options in Golden Matrix Group, was crafted to align the interests of both parties, ensuring a smooth transition and a mutually beneficial outcome. In a testament to the strength of CFAC's business model and future potential, the founders of CFAC will continue with the company as employees, working alongside Golden Matrix Group to execute its growth strategies. 

Geoffrey Tullet, Lead Advisor at Lloyds Corporate Brokers, commented, "We are delighted with the outcome for our client, successfully navigating the complexities of this transaction and securing an international buyer who aligns with CFAC's growth ambitions. This deal highlights our commitment to delivering tailored solutions that meet the unique needs of our clients." 

This highly sought-after business attracted over 90 qualified Local, and International enquiries resulting in several offers.

Find Golden Matrix Group's Press Release Here:

Golden Matrix Enters Into Definitive Agreement to Acquire a (globenewswire.com)

 About Lloyds Corporate Brokers Lloyds Corporate Brokers is a premier M&A advisory firm with a strong track record of successful transactions across a wide range of industries. The firm is renowned for its ability to connect clients with international buyers, navigate complex deal structures, and ensure the best outcomes in even the most challenging transactions. For more information about Lloyds Corporate Brokers, please visit www.lloydsbrokers.com.au or contact us at 1300 366 943.

View our track record of business sales.

If you own a business in the e-Commerce sector, talk with Lloyds Brokers on 1300 366 943 for advice on how to buy or sell your business. We have teams of brokers in Melbourne, Brisbane Brokers, Adelaide Brokers and Sydney Brokers.

Business Broker - Garry Stephensen

Garry
Managing Director
Business Broker - Karen Dado

Karen
Director NSW
Business Broker - Geoffrey Tulett

Geoffrey
Lloyds Corporate Partner - Mergers & Acquisition Specialist
Business Broker - Jack Phillips

Jack
Corporate Advisory
Business Broker - Edward Alder

Edward
Director Victoria
Business Broker - Dianne Reynolds

Dianne
Research Director and Corporate Broker

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